Established in 2014, the REMA focuses on creating unique pieces based on fusion of cultures and reflects the multi-cultural experiences of the designer and CEO. Headquartered in Lahore, Pakistan, the company specializes in the premium and luxury segment for women and men. The product range includes clothing, jewelery, accessories and handbags with an exclusive bespoke range.
REMA is the first local brand to launch luxury bespoke handbags adorned with personal photographs that has caught the fancy of celebrity fans such as Sadaf Fawad Khan, Bakhtawar Bhutto Zardari, Mawra Hocane, Mehreen Syed, amongst others. Exotic influences paired with unique details are REMA’s signature aesthetic, bringing out the multiple dimensions of the wearers personality, ensuring she feels bold, chic and ready to take on the world.
To fulfill her goal of creating a modern luxury goods house, Rema Taseer with her eponymous label, REMA, has created a distinctive range of jewelry, handbags, accessories and apparel that have fast become recognised in the market as classic and quality products.
After completing her higher education in the UK, and working with the World Bank and United Nations in their development programs across the globe, Rema launched her own brand of luxury goods, which includes jewelry intricately fused with Asian culture and leather handbags with material and hardware sourced from the finest tanneries in Europe, hand crafted and perfected in South Asia and delivered to clients all over the world. Her designs are created by world class craftsmen, using the finest materials, with each piece embodying the spirit of inclusive globalism.
Rema finds design inspiration in the world around her; from personal interactions to books, art and music to traveling. Her debut collection, The Cuspate Collection, was about transition and reflects aspects of her own signature style: chic, personal, utilitarian - and making a statement in a subtle manner. Each piece is inspired by and named after a chapter in her life with a palette of neutral tones within the jewelery and handbags peppered with eye-catching accents of colors: emerald green, blues and maroons, interspersed with luxe gold.
The recently launched Wanderluxe collection pushes the boundaries, using semi-precious stones, stellar materials, hardware and leather detailing, whilst mixing new elegance with character and depth, all at once. These one-of-a kind fusion pieces are feminine, yet embody a spirit of adventure. The designs consist of edgy body harnesses, eye-catching earcuffs, rings with spunk, and leather handbags - all versatile pieces take you, the confident REMA
woman, from day to night, setting you apart from the crowd.
The REMA Estore
offers access to their complete range for local and international shipping. Currently Rema is working on her upcoming formal line of clothing to be launched this Fall. Stay tuned for more details on her collection in collaboration with sister-in-law Shehrbano Sheikh Ellahi. Watch this space and our Blog
for details on new collection releases and exhibitions.